dah 101

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“If you’re a single woman and you’re looking for love, forget about “The Rules” and stop worrying that “He’s just not that into you.” That was then, this is now…so go forth and dah!” - Ian Kerner, PhD, CNN

“Jess Massa and [dah co-creator] Rebecca Wiegand are…poster girls for modern-day dating.” – Entertainment Weekly 

“Dating sucks. We all agree, it’s a job interview. It’s the worst thing ever…That’s why Dating & Hookup is important…Guys are equally confused by the dating process, if not more…I think it’s wonderful.” – Patrick Meagher, Cocktails with Patrick, Cosmo Radio

“Every woman needs a dah of guys to fill different roles in her life. I do believe that! Yes, I do!” – Lara Spencer, Good Afternoon America

“A MUST-READ for guys and girls about the death of dating, non-dating, and using your dah to find the relationship you want…it’s gonna change your entire dating life.” – Carla Marie, Z100’s Elvin Duran and the Morning Show



dah (n.) The select group of guys in your life – many of whom you are not explicitly romantically involved with – who play different roles, fulfill different needs, and help you to figure out who you are, what you want, and what kind of relationship you ultimately desire.